Supermarkets in Wales have been covering up non-essential goods in their stores as Wales enters a national lockdown.
Most shops will be closed for 17 days, from 6pm on 23 October until m9 November, unless they sell essential items such as food.
On Thursday, the Welsh Government said that supermarkets would be told not to sell non-essential goods, like clothes, toys, decorations and electrical items during the 17-day firebreak.
At Tesco in Bangor, plastic covering has been placed over clothes and isles that normally sell cards, stationary and electrical items have been blocked off.
Tesco said it would work “incredibly hard” to comply with the Welsh Government’s rules.
Speaking at Friday’s Welsh Government briefing, First Minister Mark Drakeford said the decision to stop supermarkets from selling all but essential items was based on a “need for fair play”.
“I’m not prepared to treat small businesses in Wales in one way, requiring them to close – they are not able to earn a living during these two weeks, as part of our national efforts – and then simply because another sector in society are more powerful, are bigger, that they think that they can be treated differently.
“It is a straightforward matter of fairness, we are in this together here in Wales.
“No individual and no organisation is above the effort that we are all required to make.”
Mr Drakeford said “many hundreds” of small businesses would be closed across Wales.
“We cannot do that and then allow supermarkets to sell goods that those people are unable to sell,” he said.
He added: “This is not a period to be browsing around supermarkets looking for non-essential goods.”
The Welsh Conservatives have said businesses and the economy would be hit “very, very hard” by the rule, and Plaid Cymru said communication about what the rule meant was “lacking”.
